rolex gmt 2018 pepsi | rolex gmt pepsi 2020

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The Rolex GMT-Master II, particularly the "Pepsi" bezel variant, holds a legendary status in the world of horology. Its iconic two-tone blue and red Cerachrom bezel, representing day and night, has captivated collectors and enthusiasts for decades. However, the 2018 release of the stainless steel GMT-Master II Pepsi marked a significant moment, reigniting the fervor surrounding this already highly sought-after timepiece. This article will delve into the details of the 2018 Rolex GMT-Master II Pepsi, exploring its history, design, features, and its continuing impact on the luxury watch market, touching upon related topics such as the discontinued status of earlier models, subsequent releases, current market prices, and variations.

A Brief History: From Aviation to Icon

The GMT-Master's story began in the late 1950s, born from a collaboration between Rolex and Pan American World Airways. Pilots needed a watch capable of tracking multiple time zones simultaneously, and the GMT-Master, with its rotating 24-hour bezel and independent GMT hand, provided the perfect solution. Early models featured a bakelite bezel, eventually evolving to aluminum bezels in various color combinations. The "Pepsi" bezel, with its striking blue and red bi-color design, quickly became a favorite, symbolizing the dual nature of day and night, or perhaps even east and west.

For many years, the GMT-Master II was predominantly offered in precious metals, making the stainless steel versions highly coveted. This exclusivity contributed significantly to the watch's legendary status. The introduction of the stainless steel GMT-Master II Pepsi at Baselworld 2018, therefore, was a game-changer. It made this iconic design accessible (relatively speaking) to a wider audience, while simultaneously creating an even greater demand for the previously elusive model.

The 2018 Rolex GMT-Master II Pepsi: A Closer Look

The 2018 release retained the classic GMT-Master II design elements but incorporated several key improvements. The most noticeable change was the introduction of the Cerachrom bezel insert. This high-tech ceramic bezel is virtually scratch-proof and boasts incredibly vibrant, fade-resistant colors, ensuring the iconic Pepsi bezel remains strikingly beautiful for years to come. Unlike the earlier aluminum bezels, the Cerachrom insert’s color remains consistent and vivid even under intense sunlight or extended wear.

The watch’s case, crafted from Oystersteel (Rolex's proprietary 904L stainless steel), is known for its exceptional corrosion resistance and lustrous finish. The robust Oyster case, with its screw-down crown and caseback, provides water resistance to 100 meters (330 feet), making it suitable for various activities. The caliber 3285 movement, a significant upgrade from its predecessors, is a self-winding mechanical movement with a power reserve of approximately 70 hours. This increased power reserve offers greater convenience for the wearer, eliminating the need for frequent winding. The movement also incorporates Rolex's Chronergy escapement, contributing to the watch's exceptional accuracy and reliability.

Rolex GMT Pepsi Discontinued and Subsequent Releases

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